Edmonton Car Key is a 24/7 automotive locksmith in Edmonton, Alberta, offering emergency lockouts, key replacement, fob programming and remote starter installation, at its shop or by travelling to the customer. The project combined website design and development, SEO and Google Business Profile optimization, with one goal: make it easy for people searching for a car key in Edmonton to find the business, call and book.
The Edmonton Car Key homepage.
Car key searches are urgent. Someone locked out of their vehicle, or holding a dead fob on a freezing morning, searches on their phone, looks at the first few results and calls the one that looks close and trustworthy. Showing up in Google Search and Google Maps, and making the next step obvious, often decides who gets the job.
The business needed:
Website design and development. A mobile-friendly website with a call button and quote request always within reach, a vehicle key finder (year, make and model) so customers can see compatible keys and starters, an online shop for keys, fobs and remote starters with upfront starting prices, and clear sections for every service.
SEO and local SEO. A site structure and content built around the searches customers actually make: car key replacement, key fob programming, car lockouts and remote starters in Edmonton. Service area coverage for Edmonton, St. Albert, Sherwood Park, Spruce Grove, Leduc, Fort Saskatchewan and Beaumont, and an FAQ that answers the questions people ask before they call.
Google Business Profile optimization. The Google Business Profile is often the first thing a customer sees, so it was optimized to be complete and consistent with the website: services, hours, phone number and website link, with the profile marked open 24 hours.
Trust and conversion. The things a worried customer looks for are placed up front: 24/7 availability, a 20 to 30 minute response time, warranty terms and upfront pricing before any work begins.
Google Business Profile performance, May to October 2026:
Customers called the business 1,874 times straight from Google and asked for directions 1,139 times. The profile holds a 4.6 rating from 115 Google reviews. Since the new website went live, the owner has also received booking requests by email daily. October is a partial month in this period.
Mobile-friendly design with a clear section for every service and call, quote and booking options on every screen.
Page structure, service and location targeting, search-friendly content and an FAQ, built around how Edmonton drivers search for car keys.
Business details, services and links kept complete and consistent with the website, so Google Maps and Search tell the same story.
A vehicle key finder and a shop for keys, fobs and remote starters, with upfront starting prices so customers know the cost before they call.
Response time, warranty, service areas and a call button arranged for a customer who needs help quickly, on any device.
Before
After
Edmonton Car Key now has a connected setup made up of the website, Google Search, Google Maps and local SEO. The figures on this page are as reported by Google Business Profile for the period shown. They describe customer actions on Google, not guaranteed revenue.